Tag: drip irrigation

Join Us at the 2014 World Ag Expo

From February 11th – 13th, Toro will be exhibiting at the World Ag Expo in Tulare, CA. This is a special year for us because we are celebrating a rare milestone – 100 years in business! So be sure to stop by Toro booth #K44 to help us celebrate our “Century of Innovation,” check out our newest products, and find out what we have in store for the next 100 years. To learn more about Toro and our 100-year history, visit www.toro.com/100. Hope to see you at the show!

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California Drought has Farmers Facing Unemployment

Amid California’s driest year on record, the nation’s leading agricultural region is locked in drought and bracing for unemployment to soar, sending farm workers to food lines in a place famous for its abundance.

One-third of the Central Valley’s jobs are related to farming. Strains on water supplies are expected to force farmers to leave fields unplanted, creating a ripple effect on food processing plant workers, truck drivers and those who sell fertilizer, irrigation equipment and tractors.

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The Toro Company Kicks Off Centennial Year Celebration

On July 10, 2014, The Toro Company (NYSE: TTC) will celebrate a rare business milestone – achieving 100 years in business. According to Michael J. Hoffman, Toro’s chairman and chief executive officer, Toro attributes its remarkable longevity to, “the character of our people and channel partners, and their relentless commitment to serving our customers and building market leadership through innovation.”

Toro’s yearlong celebration of its 100th anniversary provides an opportunity not only to look back on the company’s notable achievements, but also to recognize the ingenuity and dedication of its employees – and to thank its channel partners and end-user customers around the world for their loyalty and trust in The Toro Company.

As Hoffman put it, “These same values that have been core throughout our first 100 years form the foundation for continued success into our next century.”

A Legacy of Excellence
From the start, Toro built its legacy by understanding the needs of its customers and developing products and services to help them succeed. This commitment to innovation is reflected in the more than 1,500 patents its employees around the world have earned over the years.

In addition, Toro has developed strong networks of professional distributor, dealer and retailer partners across industries in more than 90 countries to provide local, expert, professional customer service. For example, in 1922, Toro created the golf industry’s first national distributor network. And, in 1934 as the business grew, Toro encouraged its distributors to establish dealers in areas the distributors’ staff could not effectively cover, providing local customer service that proved to be a competitive advantage.

This commitment to customer service has been instrumental in Toro’s development of long-term relationships with golf courses, homeowners, professional contractors, agricultural growers, construction and rental companies, government and educational institutions – in addition to many premier sporting events, venues and historic sites around the world.

People Make the Difference
For decades, customers have counted on Toro because of the company’s reputation for reliability, quality and standing behind its products. When Toro celebrated its 25th anniversary in 1939, the company’s first president and co-founder John Samuel Clapper noted that the loyal service of Toro’s employees and distributors was the customers’ guarantee of a high-quality product. As Hoffman summarized, “What was true 75 years ago when Mr. Clapper made his statement about Toro remains true today – the loyal service of our employees and channel partners is critical to our company’s success.”

Explore Toro Innovations
From developing new technologies to expanding into new markets, a timeline of the company’s many innovations and achievements is available at www.toro.com/100 – in addition to several highlights below, summarized by market:

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Potato Grower Adding More Drip Irrigation

With its inaugural “a great start,” Maverick Potato Co. in Center, CO, is heading into 2014 with plans to double yellow production, increase organics, make upgrades to the packing shed and continue to build relationships in both domestic and Mexican markets, according to company President Roger Christensen.

Christensen, who founded Maverick in 2013 with co-owner Michael Kruse, is a longtime San Luis Valley grower and potato salesman. The two grower-partners went into the 2013-14 season with plans to move approximately 200,000 hundredweight of mostly russets, with a lesser volume of yellows.

“Overall it has gone really well, and we’re off to a great start,” Christensen said in early January. “We are now SCS GlobalGAP certified and consider food safety to be our number-one priority.

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U.S. Water Prize Winners to be Announced at the California Irrigation Institute Conference

The U.S. Water Alliance will announce the 2014 winners of the esteemed U.S. Water Prize on Thursday, January 23, at the 52nd annual California Irrigation Institute (CII) conference in Sacramento addressing water and energy use. Alliance President Ben Grumbles will announce the winners in his keynote directed to the audience of agricultural, urban and environmental water experts.

“Given the urgent and critical challenges California faces due to drought, there couldn’t be a better place to announce and celebrate U.S. Water Prize winners,” explains Grumbles. “America’s future looks bright blue with these shining water stars. Our 2014 winners are leading the way by reducing water waste, reusing water resources, and rethinking watershed strategies and technologies.”

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California Governor Declares Drought State of Emergency

With California facing water shortfalls in the driest year in recorded state history, Governor Edmund G. Brown Jr. today proclaimed a State of Emergency and directed state officials to take all necessary actions to prepare for these drought conditions.

“We can’t make it rain, but we can be much better prepared for the terrible consequences that California’s drought now threatens, including dramatically less water for our farms and communities and increased fires in both urban and rural areas,” said Governor Brown. “I’ve declared this emergency and I’m calling all Californians to conserve water in every way possible.”

In the State of Emergency declaration, Governor Brown directed state officials to assist farmers and communities that are economically impacted by dry conditions and to ensure the state can respond if Californians face drinking water shortages. The governor also directed state agencies to use less water and hire more firefighters and initiated a greatly expanded water conservation public awareness campaign.

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Veteran Attends Sustainable Agriculture Training Program with the Help of Toro Grant

Brock N. Selman is currently transitioning out of the military after five years of honorable service and two tours to Afghanistan. With hopes of creating a future in farming, Brock turned to the Veterans Sustainable Agriculture Training (VSAT) program, that trains veterans in not only sustainable agriculture, but also business planning.

According to Brock, “I envision a farm where not only high quality organic food is produced, but also a learning center for the young and old, alike. A place where field trips can teach children where food comes — from and how it’s grown, as well as teaching adults about healthier alternatives to fast food and prepackaged meals at the grocery store.”

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And the Winner of Toro’s ‘Ready. Set. GROW!’ Grant Program is…

Ready. Set. GROW!The Toro Company today announced that Shannon Ranch Elementary School, in Visalia, CA, won top prize in the company’s ‘Ready. Set. GROW!’ grant program. As a result of the public vote, a $7,000 grant will be awarded to Shannon Ranch Elementary. The grant will enable the school to enhance their life sciences program including installing a water-efficient drip irrigation system at their school garden for use by students throughout the year. The garden will also serve as a model on smart irrigation practices for the surrounding community.

Upon receiving the news, Principal Samantha Tate said, “We appreciate the opportunity Toro has provided Shannon Ranch through the ‘Ready. Set. GROW!’ grant. We envision our school garden as being an essential component of our life sciences programs, kindergarten through the sixth grade. To have the opportunity to teach our students about the importance of agriculture in education, and how our garden can benefit our school community, is an incredible gift!”

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Subsurface Irrigation Systems Drip Water When and Where It’s Needed to Support Higher Yields

A 40-year-old irrigation technology is seeing newly realized yield value as drought conditions, economic factors and resource scarcity issues intensify.

Initially adopted by U.S. vegetable, fruit and nut farmers in the 1960s and 1970s, subsurface drip irrigation (SDI) technology has rapidly advanced in the last two decades and continues to gain precision agriculture momentum.

Today’s SDI systems apply slow, frequent applications of water into soil and surrounding plant root zones through a system of driplines and emitters buried 10 to 18 inches below ground. SDI systems are well suited to support crop production in arid, semi-arid, hot and windy growing conditions such as those experienced by farmers in the High Plains states.

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Great Plains Growers Use Subsurface Drip Irrigation to Maximize Efficiency

Lonnie Bohn and Don Blaschko installed a Toro SDI system on a 53-acre field four years ago and have seen higher yields due to increased water efficiency. “We started to look at the drip system because of the lower pressure and absolute efficiency. None of the water runs off,” Bohn says. “It’s all underground, so there is no evaporation.”

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Public Television Series to Showcase California Farmers, USDA & Conservation

Ann Johnson grows wine grapes in El Dorado County, Calif., where she carefully uses each drop of water. Water is imperative to her operation, and using it wisely and keeping it clean are important to private landowners like her.

Conservation practices, like a drip irrigation system, help her care for this natural resource. A public television series, “This American Land,” will showcase Johnson and other California farmers and ranchers who are working with USDA’s Natural Resources Conservation Service (NRCS) to put conservation on the ground.

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